The most recent Amazon Hearth HD 8, up to date final month and beginning at $100, is a modest refresh, providing extra RAM, a nominally upgraded digital camera and a few new AI options. The final gross sales pitch, nonetheless, stays the identical: You get a just-competent pill for the necessities at a dirt-cheap (and often-discounted) worth, and in change, Amazon will get to plant one other equipment for its personal apps and companies in your house. Nothing about this replace drastically modifications that settlement, however after utilizing the pill for the previous month (and after utilizing older Hearth tablets for years prior), it might be time to demand extra from Amazon’s finish of the cut price.
The Hearth HD 8 stays an honest worth for an off-the-cuff media consumption pill, notably when it’s on sale, however its iffy show and ad-heavy software program make it much less interesting at full worth.
- Low cost, and continuously discounted
- Light-weight and cozy to carry
- Improved efficiency over prior technology
- Good battery life
- Has a microSD slot and headphone jack
- Hearth OS is ad-heavy and Amazon-centric to the purpose of hostility
- Restricted app choice
- Show wants a refresh
- Poor cameras
- Nonetheless solely highly effective sufficient for gentle gaming and media consumption
It’s positively an affordable pill
Bodily, the brand new Hearth HD 8 is almost an identical to the final one. It’s, unquestionably, A Finances Pill — it’s nowhere close to premium, nevertheless it doesn’t really feel distractingly low-cost both. At just below eight inches tall and 0.37 inches thick, it’s sufficiently small for most children to function with out a lot battle and most adults to hold with one hand. In the event you care extra about your pill’s travel-friendliness than its virtues as a miniature TV, this dimension must be high quality. The entire thing is light-weight at 0.74 kilos, so it’s not an anchor in your bag. Its textured plastic body is considerably slippery however altogether sturdy, with no creaking or flexing. Its gently rounded edges dig comfortably into your palms. There are pretty thick bezels across the show, however I’ve by no means minded these on a pill — they offer your thumbs a pure place to relaxation.
The show received’t win any awards. It’s the identical LCD panel Amazon has trotted out in earlier generations, with the identical 1,280 x 800 decision. In the event you’ve used any iPad, and even many midrange Android tablets, within the final decade, all the things about it is going to be an apparent downgrade. The meager pixel density (189 ppi) makes pictures and textual content visibly much less sharp. Colours are extra muted, too. It doesn’t get vibrant sufficient to be completely usable in direct daylight; you may learn it comfortably on the sofa, however don’t anticipate it to work as properly by the pool. It’s additionally a smudge and fingerprint magnet.
Once more, although, the Hearth HD 8 is competing in a special weight class than even an older iPad. The truth that the display is comparatively small makes the decrease decision no less than tolerable. You possibly can watch Netflix or learn Kindle books and never suppose “man, this sucks” the entire time, particularly in the event you purchased the factor for properly underneath $100.
There are different {hardware} compromises. The audio system aren’t all that loud and battle to totally separate completely different components of songs. They’re fully on the left edge once you maintain the pill vertically, which all the time sounds odd. There’s an previous USB-C 2.0 port for charging and a glacially gradual 5W energy adapter within the field. Amazon says it’ll take about 5 hours to totally cost the pill with that; you may reduce the wait in half in the event you deliver your personal 15W charger, although that’s nonetheless not quick. There’s no water resistance ranking, so that you’ll should be cautious in the event you ever wish to learn within the tub. Each the five-megapixel rear digital camera and 2MP entrance digital camera are brutal, washing out colours and blurring high quality particulars even in good lighting. (As all the time, please report anybody utilizing their pill as a digital camera to the closest authorities.)
It’s not all dangerous. Whereas the Hearth HD 8 solely comes with 32GB or 64GB of storage inbuilt — of which solely 25GB or 54GB is usable, respectively — you may add as much as 1TB of further area with a microSD card. The 13-inch iPad Professional, which begins at $1,299, doesn’t allow you to try this (I’m simply saying!). The Hearth HD 8 additionally has a headphone jack, which helps offset the mediocre speaker efficiency a bit of bit, plus there’s Bluetooth for wi-fi headphones. And one good thing about the shoddy show decision is that it makes the Hearth HD 8 much less power-hungry: Amazon charges the pill’s battery life at as much as 13 hours. I obtained rather more than that in our (comparatively forgiving) battery check, however nearer to 10 or 11 hours with extra strenuous use. Both method, it’s good. Most individuals can safely anticipate it to outlive a day of primary streaming and internet searching.
The brand new Hearth HD 8 runs on a 2 GHz six-core processor (the MediaTek MT8169A). The bottom mannequin consists of 32GB of storage and 3GB of RAM, whereas a $130 variant with twice the storage bumps the reminiscence as much as 4GB. I examined the previous. The earlier technology solely got here with 2GB of RAM — the pricier “Fire HD 8 Plus” had 3GB — so it is a welcome improve.
That mentioned, it’s not an enormous increase. With the entry-level mannequin, the gist is similar because it’s been with previous Hearth HD tablets: You may get by with easy video streaming, internet searching, studying and gaming, however there’ll be hitches and occasional crashes alongside the best way, and it’ll by no means be highly effective sufficient for severe work or dependable multitasking. The fashionable internet is simply too ad-heavy and grossly inefficient for a low-end chip like this, so that you’ll inevitably need to take care of some choppiness when loading media-heavy websites like ESPN or The New York Instances. Apps take only a bit longer to open than they’d on a pricier pill, and it’s not unusual to get some lag once you soar again to the house display.
Nonetheless, for the cash, it’s all workable. It doesn’t take without end to open a Peacock stream or load an article on Engadget. The Mali-G52 GPU may even deal with an honest stage of gaming — informal card and match-three video games run high quality, and much more concerned fare like PUBG Cell and Diablo Immortal are completely playable, albeit with severely low-res textures. On the Geekbench 5 benchmark, the Hearth HD 8 earned a single-core rating of 193 and a multi-core rating of 907. That’s lightyears away from spectacular, however provided that the last-gen model struggled to even full the exams with out crashing, it’s nonetheless a step up.
In the end, it’s about managing expectations. You don’t purchase a $100 pill demanding a workhorse. When reductions deliver that pill’s worth under $60, “not constantly annoying” turns into a praise. In the event you can afford the mannequin with 4GB of RAM, that ought to maintain up higher over time. Then once more, a tool like this makes probably the most sense when it’s as low-cost as potential.
The ad-pocalypse that’s Hearth OS
The Hearth HD 8 nonetheless runs on Amazon’s Hearth OS, a fork of Android 11 that makes use of a customized app retailer and is designed to place Amazon’s personal apps and companies within the highlight. (For the document, inventory Android is as much as model 15.) The beneficiant learn is that a lot of these apps are widespread, so having all of them entrance and middle will be handy. In the event you usually stream films on Prime Video, use Amazon Music with a Prime subscription or personal a bunch of Kindle ebooks or Audible audiobooks, all of it’s proper there. You possibly can arrange completely different person profiles — additionally not accessible on an iPad — together with youngster accounts that current a curated collection of kid-friendly web sites and movies. A reasonably sturdy set of parental controls allow you to monitor your youngster’s display time inside that. You can too name on Alexa and thus management varied good residence units hands-free, although Amazon has dropped assist for the “Show Mode” that turned the pill right into a pseudo good show.
You possibly can set up Alexa and all of these Amazon companies on any pill, although. Most of Hearth OS’ precise modifications suck, they usually have for years now. The app retailer performs an enormous half in that. It covers most of the large streaming and social media gamers — Netflix, Hulu, TikTok, X, Max, Spotify, Disney+, and many others. — however nonetheless omits all Google apps, Reddit, Apple Music, Apple TV+, Slack, tons of video games and any browser moreover Amazon’s ultra-basic Silk, amongst many others. The shortage of Google stays the most important killer; Amazon’s inventory e-mail and calendar apps are far much less sturdy than Gmail and Google Calendar, whereas the bootleg YouTube “app” is only a internet shortcut.
It’s true that you just can set up the Google Play Retailer and obtain most of what’s lacking with a hacky workaround, however that’s not the expertise Amazon is promoting (and never one most individuals will decide to do). I can’t reward an OS that works greatest once you go behind its again. And as with many Android tablets, most of the apps which are supported appear to be blown-up cellphone apps greater than experiences designed with a bigger display in thoughts.
As a result of it is a tech product launching in 2024, the Hearth HD 8 additionally comes with a couple of AI-centric options, together with an automatic wallpaper creator, a writing help instrument and webpage summaries within the Silk Browser. All of those carry out moderately quick, however It’s arduous to name them game-changers: The writing help makes copy sound overly stilted, whereas the webpage summaries strip down most articles of their nuances (I urge you, simply learn the put up.) The DALL-E-style wallpaper generator is neater, providing completely different types and responding properly to pure language requests, however I can’t get excited over AI artwork when there’s a lot of the true factor on the market.
Extra egregious are the advertisements. Oh, so many advertisements. Upon activating the pill for the primary time, I used to be greeted with a full-screen promo for BetMGM — as a result of what budget-conscious pill purchaser isn’t trying to gamble their financial savings away — and have since been bombarded with lockscreen advertisements to purchase Toshiba arduous drives, State Farm insurance coverage and SteelSeries gaming keyboards. Fortunately, you may take away these for an additional $15, both upfront or after buy.
However the spirit of nickel-and-diming you goes past that. The primary app you see is “Shop Amazon.” The house display itself is cut up into two sections: For You and House. The previous is a web page crammed with content material options, a big chunk of that are both sponsored apps, hyperlinks to films on Prime Video and songs on Amazon Music or calls to subscribe to Amazon companies like Youngsters+, Luna and Audible. A few of these are free; many others are paid. At one level, I child you not, it introduced me with an advert to purchase a special Hearth pill.
The House tab does have a conventional app grid, however above it’s a “Discover” row that takes up the highest 40 p.c of the display and delivers an identical vary of not-so-personalized options. As I write this, it features a hyperlink to the Prime Video collection Fallout, the sponsored app “Vita Mahjong for Seniors,” the Max app, hyperlinks to 2 completely different thriller books from the creator Frieda McFadden and some different issues I’ve proven zero curiosity in over my time utilizing Amazon companies.
It’s a jumbled, undignified mess. There’s a definite lack of care to Hearth OS, a pervading sense that it doesn’t a lot have your greatest curiosity at coronary heart it needs to needle cash-strapped prospects into pumping extra income into the Amazon machine. This simply isn’t the case with iPadOS and even inventory Android. Really take note of what Hearth OS is doing, and it turns into troublesome to see Hearth tablets as something however sponsored advert platforms Amazon can seed in houses on a budget. If you would like a product that treats you with a bit of extra respect, you must pay for it.
Wrap-up
I get it, a few of us simply want to avoid wasting money. And Amazon, pretty or not (i.e., not), can considerably undercut most different respectable price range tablets on worth. If value is your number-one concern, you solely need a pill for informal media consumption and you’ll dwell with the unfiltered Amazon-ness of Hearth OS, there’s nonetheless worth available right here. Little concerning the Hearth HD 8 is sweet, however a lot of it’s high quality for the worth, and when that worth is as bananas-cheap as $55 with offers, that’s most likely sufficient. So it goes. Simply be certain the slate is on sale earlier than you make the leap. In any other case, I’d take into account the ten.1-inch Hearth HD 10, which has the identical software program annoyances however a sharper, roomier show, extra CPU energy and a contact extra battery life. Both method, right here’s hoping Hearth OS turns into much less user-hostile at some point.