by Calculated Threat on 5/01/2024 07:33:00 PM
Wards Auto launched their estimate of sunshine car gross sales for April: U.S. Gentle-Car Gross sales Trudge Together with Tepid Progress in April (pay web site).
Affordability continued to dominate the gross sales combine as positive aspects in entry-price CUV and automobile segments greater than offset downturns recorded in most different segments. Whereas the SAAR and the every day promoting price have been up, uncooked quantity declined year-over-year resulting from April 2024 having one fewer promoting day than in 2023. Gross sales within the first 4 months of 2024 totaled 5.1 million items, up 3% from January-April 2023’s 4.9 million.
This graph reveals mild car gross sales since 2006 from the BEA (blue) and Wards Auto’s estimate for April (crimson).
Gross sales in April (15.74 million SAAR) have been up 1.6% from March, and up 0.4% from April 2023.
The second graph reveals mild car gross sales for the reason that BEA began preserving information in 1967. 
Gross sales in April have been barely above the consensus forecast.
